When a client takes an initiative to write a review for the services provided by your company, appreciate it. Make time out of your busy schedule and revert on all the reviews that you have received. Be it negative or positive, reply modestly on every client’s feedback. Make sure that you use a pleasing tone in your answer to the feedback. This will help in increasing an inflow of positive reviews from clients, which in turn will complement the growth of your organization. Do not take any negative feedback pessimistically.
In fact, try to acknowledge your mistakes mentioned in these reviews and make improvements in your services/products. On the other hand, the clients who give positive feedbacks must be given utmost importance. Remember that just replying does not suffice. You have to revert to all the feedbacks within minimal time in order to increase positive reviews.